Macro Trends, Clean Label Initiatives, E-Commerce Among Topics to be Discussed

 

(Chicago) – The food and beverage industry has seen a steady increase in the popularity of healthier options and subsequently, companies must build their marketing strategies to appeal to the demand.  At the Leveraging Consumer Health Demands in Food and Beverage Marketing Conference, marketing professionals will have the opportunity to discuss the latest trends in the better-for-you category, strategies for packaging and labeling, e-commerce sales, and much more.  The conference takes place November 3-4, 2016 in Chicago, Illinois.

 

Small, medium, and large companies will be represented at the conference.  Distinguished presenters will share insights from a wealth of experience, including David DeSouza of Revolution Foods (formerly of Kellogg Co. and Kashi Co.), Eric Christianson of Perdue Farms, and Peter Spenuzza of Rise Bar.  The open-floor format of sessions and panels will offer conference delegates a chance to share ideas and ask questions throughout the conference.

 

The conference agenda delves into a variety of in-depth topics concerning the food and beverage marketing industry today.  Presenters and delegates will have opportunities to discuss strategies for using consumer research, trends in the better-for-you category, growth in the gluten-free sector, and much more.  Delegates are encourages to network with peers throughout the conference.

 

For more information on the Leveraging Consumer Health Demands in Food and Beverage Marketing Conference, please visit www.q1productions.com/foodmarketing or email marketing@q1productions.com.  Follow the conference on Twitter @Q1Productions, #Q1FoodMktg.